The NBRH (Neighbourhood)

Find and book social sports & classes in London. No detective work.

Finding a session shouldn't feel like detective work

You scroll for 40 minutes through dead Facebook groups. Find a session. Link's broken. Try another. It's £18, not the £12 advertised. Six people show up instead of "always busy." You don't go back.

Organisers have it worse: texting 15 people at 9pm, chasing payments, answering "is there space?" for the fourth time today. All unpaid & after work. Why? Because you care. Sessions fail not from lack of demand, but because the system runs on free labour and goodwill.

One place for all your social exercise needs.

The NBRH makes activity discovery quicker, easier & cheaper. Real sessions, real prices, real availability. Search. Book. Turn up. No chasing organisers. No guessing if sessions still run.

For organisers: bookings handled, payments sorted, promotion that works. We charge fees that respect margins, not drain them. We focus on building community, not unpaid admin.

We're optimising for weekdays. The session you return to every week. When Monday netball becomes part of your routine, you know people's names, that's when it works.

People who are tired of accepting less

Users

Beginners, returners or regulars who want a weekly routine without the faff.

Organisers

Coaches and organisers who started this for love of sport, not spreadsheets. People running sessions out of passion who deserve tools that help.

Cutting out the ambiguity

Search

Filter by activity, location, day, time, or vibe. Find the Tuesday night session that actually fits your life.

Book

Reserve your spot in seconds. Payment sorted. Confirmation instant. No texting strangers to ask if there's space.

Turn up

Show up. Play. Meet people. Feel better. That's it.

Return

Come back next week. Or try something new. Either way, you're not scrolling through dead WhatsApp groups again.

Fair fees. We treat clubs like partners.

Transaction Fees

Small booking fees once sessions fill consistently and organisers see real demand. Not before. Fees stay low because we want your club to thrive.

Organiser Tools

Premium features for better reach, deeper insights, advanced scheduling. Optional. Fairly priced.

Subscriptions

Power users get priority booking and personalised recommendations. Clubs get growth support without unfair pricing.

Partnerships

Smart brand partnerships. Featured placements that feel native.

Merch & Collabs

NBRH-branded kit and club collaborations. Revenue that strengthens community.

Revenue follows value. When sessions fill, when organisers grow, when users return, then we make money.

The demand exists. The infrastructure doesn't.

Social fitness is booming. But it's held together with WhatsApp links and free labour.

Behaviour Has Shifted

Post-pandemic, people want flexible, social, local activity. With younger generations drinking less and being more active, the future of exercise looks bright.

Existing Platforms Squeeze Grassroots

There is a growing contigent of clubs and classes that are leaving legacy platforms, due to a lack of support & control. There is an opportunity to be that new, supportive platform.

This is a £5 Billion opportunity

The data points to clear growth in the health, fitness and broader exercise market in the UK, and by extension it suggests rising interest in social exercise to.

There are platforms out there, but nothing that innovates the space. The opportunity is building something as obvious as Spotify A platform so straightforward anything else feels backward.

What success looks like

Clear outcomes & moving the culture forward.

Become the default

When users want social exercise, they check NBRH first. Not Facebook. Not Google. Measured by repeat bookings and weekly actives.

Help organisers thrive

Fuller sessions. Reliable income. Less burnout. Measured by fill rates and organisers who can finally pay themselves.

Prove fairness and profit coexist

Stable prices. Organisers earn more. Users pay fairly. We profit without extraction. Measured by margins that work for everyone.

Focus creates defensibility

We're built for repeat bookings. As we grow, network effects compound locally: more sessions attract more users, filling more sessions, attracting more organisers. Local density becomes a moat.

Generalists can copy features. They can't copy trust, 20 years of expertise culture & community.

What could go wrong

Biggest risk: cold-start. Getting enough supply and demand in the same place simultaneously. We mitigate by focusing on specific neighbourhoods, onboarding supply first, proving repeat demand before scaling. Building density, then expanding.

Behaviour change takes time. But once people book a session in seconds instead of minutes, they don't go back.

Turning traction into proof

Funding accelerates what works. Subsidised first sessions for newcomers. Micro-influencers embedded in London exercise communities. Targeted borough ads.

Every pound makes NBRH the obvious place for social exercise in London. Then the UK. Then beyond. But first: proof.

See it in action

Platform's live. Sessions are bookable soon.

Visit NBRH Platform